The National Park Service turned 100 on August 25, 2016 and they gave Grey New York the task to find a way to bring millennials to the parks to join the celebration. That means that we had to make them leave the sofa, jump in a car and travel to the woods; not an easy task. We came up with #SelfiePioneer, an amazing idea that not only adds extra entertainment to their visit, also gives them the opportunity to make history.