Along my career my favorite projects always include real people with real stories, especially if you add kids to the mix, the result is always cute, pure and unexpected.

And that´s what we did with Mother NY in the first Cat & Jack campaign, a kids clothing line from Target. It was a process that I enjoyed from  beginning to end; starting with the bi-coastal casting, the shoot in LA and the editing at Consulate in NYC. Great team, great kids, awesome experience.

Say Hi to Cat & Jack!